Color

#cc77fd

#cc77fd
hex#cc77fd
rgbrgb(204, 119, 253)
hslhsl(278, 97%, 73%)
oklchoklch(0.715 0.202 311.6)
Closest name: Illicit Purple (#bf77f6)Relative luminance 0.3312

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a8fd77

#8977fd · #fd77eb

#fdcc77 · #77fdcc

Split-complementary

Open in tool →

#ebfd77 · #77fd89

#fd8977 · #a8fd77 · #77ebfd

Contrast

#cc77fd as textRatioAAAA largeAAAFix
Aaon white
2.75:1failfailfail
  • AA: use #b02cfc as the text (4.55:1)
  • AAA: use #8703d3 as the text (7.04:1)
  • AA: or shift the background to #333333 (4.59:1)
  • AAA: or shift the background to #0d0d0d (7.06:1)
Aaon black
7.62:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #cc77fd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#cc77fd reads as cool, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #cc77fd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #cc77fd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/cc77fd-ba9cc4-bbcb62-2d1f2c-ebe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md