Color

#c98040

#c98040
hex#c98040
rgbrgb(201, 128, 64)
hslhsl(28, 56%, 52%)
oklchoklch(0.664 0.12 59.5)
Closest name: Bronze (#cd7f32)Relative luminance 0.2823

Colors that go with #c98040

Cadet Blue, Charcoal and Cornflower Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #c98040

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4089c9

#c94045 · #c9c540

#40c980 · #8040c9

Split-complementary

Open in tool →

#40c9c5 · #4045c9

#45c940 · #4089c9 · #c540c9

Contrast

#c98040 as textRatioAAAA largeAAAFix
Aaon white
3.16:1failpassfail
  • AA: use #a7672f as the text (4.54:1)
  • AAA: use #7b4c23 as the text (7.24:1)
  • AA: or shift the background to #292929 (4.6:1)
Aaon black
6.65:1passpassfail
  • AAA: use #cd884c as the text (7.22:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #c98040 as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#c98040 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #c98040
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #c98040 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/c98040-c4b39c-62cbc9-2d2c1f-f1e9ea?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md