Color

#c77848

#c77848
hex#c77848
rgbrgb(199, 120, 72)
hslhsl(23, 53%, 53%)
oklchoklch(0.648 0.118 50.7)
Closest name: Ochre (#cc7722)Relative luminance 0.2604

Colors that go with #c77848

Cadet Blue, Charcoal and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #c77848

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4896c7

#c74856 · #c7b848

#48c778 · #7848c7

Split-complementary

Open in tool →

#48c7b8 · #4856c7

#56c748 · #4896c7 · #b848c7

Contrast

#c77848 as textRatioAAAA largeAAAFix
Aaon white
3.38:1failpassfail
  • AA: use #ac6235 as the text (4.61:1)
  • AAA: use #814a28 as the text (7.13:1)
  • AA: or shift the background to #242424 (4.59:1)
Aaon black
6.21:1passpassfail
  • AAA: use #cd875b as the text (7.21:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #c77848 as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#c77848 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #c77848
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #c77848 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/c77848-c4b09c-62cbc0-2d2b1f-f1e9ea?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md