Color

#c674ec

#c674ec
hex#c674ec
rgbrgb(198, 116, 236)
hslhsl(281, 76%, 69%)
oklchoklch(0.695 0.186 314.1)
Closest name: Illicit Purple (#bf77f6)Relative luminance 0.3055

Colors that go with #c674ec

Medium Sea Green, Charcoal and Medium Slate Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#9aec74

#8a74ec · #ec74d6

#ecc674 · #74ecc6

Split-complementary

Open in tool →

#d6ec74 · #74ec8a

#ec8a74 · #9aec74 · #74d6ec

Contrast

#c674ec as textRatioAAAA largeAAAFix
Aaon white
2.95:1failfailfail
  • AA: use #b03ee5 as the text (4.5:1)
  • AAA: use #891abc as the text (7.15:1)
  • AA: or shift the background to #2e2e2e (4.6:1)
  • AAA: or shift the background to #000000 (7.11:1)
Aaon black
7.11:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #c674ec as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#c674ec reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #c674ec
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #c674ec and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/c674ec-ba9fc1-b6cb62-2d1f2c-ebe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md