Bakery
Open in tool →Crust browns and butter on a flour-white surface — soft, appetizing, and nothing artificial.
Color
#c2723d
#c2723d
hex
#c2723drgb
rgb(194, 114, 61)hsl
hsl(24, 52%, 50%)oklch
oklch(0.63 0.122 52.2)Closest name: Copper (#b87333)Relative luminance 0.2384
Colors that go with #c2723d
Cadet Blue, Charcoal and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Cadet Blue #5f9ea0
split-complementshippedCadet Blue is a split-complement of #c2723d: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #c2723d: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Steel Blue #4682b4
complementaryshippedSteel Blue sits directly opposite #c2723d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Amber #ffbf00
shippedAmber is paired with #c2723d in 5 real palettes, including Maple and Ember, as the accent.
Blue #0000ff
shipped5 real palettes, including Rolex's brand system and Sketch's brand system put Blue beside #c2723d, as the accent.
Burlywood #deb887
shippedBurlywood is paired with #c2723d in 4 real palettes, including Kiln and Coffee Bar, as the accent.
Champagne #f7e7ce
shipped5 real palettes, including Coffee Bar and Bramble put Champagne beside #c2723d, as that palette's text colour.
Dark Olive Green #556b2f
shippedDark Olive Green shows up next to #c2723d in 6 real palettes, including Clay & Linen and Cider, as the accent.
Real palettes that use #c2723d
Tints & shades
Harmonies
Contrast
| #c2723d as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 3.64:1 | fail | pass | fail | |
Aaon black | 5.77:1 | pass | pass | fail |
|
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #c2723d as the background.
Brands using this color
Palettes built around it
Homestead
Open in tool →Timber and olive for homes that photograph in golden hour; nothing here competes with a good listing photo.
Desert Road
Open in tool →Sandstone and sand with a deep teal — the one cool note makes the warm colours look intentional rather than beige.
Fonts for this mood
#c2723d reads as warm. The font library is tagged with the same vocabulary:
mcpConnect your agent — build around #c2723d
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #c2723d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/c2723d-c4b19c-62cbc2-2d2b1f-f1e9ea?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md