Color

#bf75ff

#bf75ff
hex#bf75ff
rgbrgb(191, 117, 255)
hslhsl(272, 100%, 73%)
oklchoklch(0.7 0.203 306.7)
Closest name: Illicit Purple (#bf77f6)Relative luminance 0.3102

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#b6ff75

#7a75ff · #ff75fa

#ffbf75 · #75ffbf

Split-complementary

Open in tool →

#faff75 · #75ff7a

#ff7a75 · #b6ff75 · #75faff

Contrast

#bf75ff as textRatioAAAA largeAAAFix
Aaon white
2.92:1failfailfail
  • AA: use #a238ff as the text (4.62:1)
  • AAA: use #7a00e6 as the text (7.07:1)
  • AA: or shift the background to #303030 (4.53:1)
  • AAA: or shift the background to #030303 (7.07:1)
Aaon black
7.2:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bf75ff as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bf75ff reads as cool, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bf75ff
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bf75ff and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bf75ff-b69cc4-c5cb62-2d1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md