Color

#bf74f1

#bf74f1
hex#bf74f1
rgbrgb(191, 116, 241)
hslhsl(276, 82%, 70%)
oklchoklch(0.69 0.189 310)
Closest name: Illicit Purple (#bf77f6)Relative luminance 0.2992

Colors that go with #bf74f1

Medium Sea Green, Amber and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a6f174

#8074f1 · #f174e5

#f1bf74 · #74f1bf

Split-complementary

Open in tool →

#e5f174 · #74f180

#f18074 · #a6f174 · #74e5f1

Contrast

#bf74f1 as textRatioAAAA largeAAAFix
Aaon white
3.01:1failpassfail
  • AA: use #a841ec as the text (4.53:1)
  • AAA: use #8314cc as the text (7.15:1)
  • AA: or shift the background to #2e2e2e (4.52:1)
Aaon black
6.98:1passpassfail
  • AAA: use #c178f2 as the text (7.24:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bf74f1 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bf74f1 reads as cool, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bf74f1
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bf74f1 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bf74f1-b99cc4-bfcb62-2d1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md