Color

#be74ad

#be74ad
hex#be74ad
rgbrgb(190, 116, 173)
hslhsl(314, 36%, 60%)
oklchoklch(0.657 0.118 335.8)
Closest name: Fading Love (#c973a2)Relative luminance 0.2646

Colors that go with #be74ad

Taupe, Cadet Blue and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#74be85

#aa74be · #be7488

#adbe74 · #74adbe

Split-complementary

Open in tool →

#88be74 · #74beaa

#beaa74 · #74be85 · #7488be

Contrast

#be74ad as textRatioAAAA largeAAAFix
Aaon white
3.34:1failpassfail
  • AA: use #af559a as the text (4.58:1)
  • AAA: use #843e74 as the text (7.19:1)
  • AA: or shift the background to #262626 (4.53:1)
Aaon black
6.29:1passpassfail
  • AAA: use #c37fb3 as the text (7.01:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #be74ad as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#be74ad reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #be74ad
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #be74ad and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/be74ad-c19fb5-7ccb62-2d1f24-efe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md