Color

#bd98ad

#bd98ad
hex#bd98ad
rgbrgb(189, 152, 173)
hslhsl(326, 22%, 67%)
oklchoklch(0.72 0.052 343.4)
Closest name: Classy Mauve (#bb99aa)Relative luminance 0.3629

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#98bda8

#bb98bd · #bd989b

#adbd98 · #98adbd

Split-complementary

Open in tool →

#9bbd98 · #98bdbb

#bdbb98 · #98bda8 · #989bbd

Contrast

#bd98ad as textRatioAAAA largeAAAFix
Aaon white
2.54:1failfailfail
  • AA: use #9c6383 as the text (4.64:1)
  • AAA: use #764c64 as the text (7.03:1)
  • AA: or shift the background to #383838 (4.61:1)
  • AAA: or shift the background to #171717 (7.05:1)
Aaon black
8.26:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bd98ad as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bd98ad reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bd98ad
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bd98ad and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bd98ad-c19fae-67cb62-2d1f21-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md