Color

#bd7bd5

#bd7bd5
hex#bd7bd5
rgbrgb(189, 123, 213)
hslhsl(284, 52%, 66%)
oklchoklch(0.685 0.145 316.6)
Closest name: Lavendless (#b86fc2)Relative luminance 0.2979

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#93d57b

#907bd5 · #d57bc0

#d5bd7b · #7bd5bd

Split-complementary

Open in tool →

#c0d57b · #7bd590

#d5907b · #93d57b · #7bc0d5

Contrast

#bd7bd5 as textRatioAAAA largeAAAFix
Aaon white
3.02:1failpassfail
  • AA: use #a64dc7 as the text (4.66:1)
  • AAA: use #8533a3 as the text (7:1)
  • AA: or shift the background to #2b2b2b (4.69:1)
Aaon black
6.96:1passpassfail
  • AAA: use #bf7fd7 as the text (7.23:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bd7bd5 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bd7bd5 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bd7bd5
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bd7bd5 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bd7bd5-bc9fc1-b1cb62-2d1f2b-ebe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md