Color

#bd289d

#bd289d
hex#bd289d
rgbrgb(189, 40, 157)
hslhsl(313, 65%, 45%)
oklchoklch(0.557 0.216 338.6)
Closest name: Amora Purple (#bb22aa)Relative luminance 0.1477

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#28bd48

#9328bd · #bd2852

#9dbd28 · #289dbd

Split-complementary

Open in tool →

#52bd28 · #28bd93

#bd9328 · #28bd48 · #2852bd

Contrast

#bd289d as textRatioAAAA largeAAAFix
Aaon white
5.31:1passpassfail
  • AAA: use #9c2181 as the text (7.12:1)
Aaon black
3.95:1failpassfail
  • AA: use #ce2cab as the text (4.57:1)
  • AAA: use #e06cc7 as the text (7.14:1)
  • AA: or shift the background to #ededed (4.54:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bd289d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bd289d reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bd289d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bd289d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bd289d-c19fb5-7ecb62-2d1f24-efe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md