Color

#bd150f

#bd150f
hex#bd150f
rgbrgb(189, 21, 15)
hslhsl(2, 85%, 40%)
oklchoklch(0.509 0.199 29)
Closest name: Blood Kiss (#c30b0a)Relative luminance 0.1139

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0fb7bd

#bd0f60 · #bd6c0f

#0fbd15 · #150fbd

Split-complementary

Open in tool →

#0fbd6c · #0f60bd

#60bd0f · #0fb7bd · #6c0fbd

Contrast

#bd150f as textRatioAAAA largeAAAFix
Aaon white
6.41:1passpassfail
  • AAA: use #af130e as the text (7.19:1)
Aaon black
3.28:1failpassfail
  • AA: use #e71a13 as the text (4.55:1)
  • AAA: use #f36d68 as the text (7.2:1)
  • AA: or shift the background to #d9d9d9 (4.54:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bd150f as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#bd150f reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bd150f
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bd150f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bd150f-c4a29c-62cb9c-2d261f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md