Color

#bc718c

#bc718c
hex#bc718c
rgbrgb(188, 113, 140)
hslhsl(338, 36%, 59%)
oklchoklch(0.638 0.1 357.2)
Closest name: Devilish Diva (#ce7790)Relative luminance 0.244

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#71bca0

#bc71b2 · #bc7b71

#8cbc71 · #718cbc

Split-complementary

Open in tool →

#71bc7b · #71b2bc

#b2bc71 · #71bca0 · #7b71bc

Contrast

#bc718c as textRatioAAAA largeAAAFix
Aaon white
3.57:1failpassfail
  • AA: use #b15979 as the text (4.59:1)
  • AAA: use #87405a as the text (7.21:1)
  • AA: or shift the background to #212121 (4.51:1)
Aaon black
5.88:1passpassfail
  • AAA: use #c4829a as the text (7.01:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bc718c as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bc718c reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bc718c
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bc718c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bc718c-c49ca6-62cb72-2d201f-f1e9f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md