Color
#bb77df
#bb77dfrgb(187, 119, 223)hsl(279, 62%, 67%)oklch(0.681 0.162 312.9)Colors that go with #bb77df
Medium Sea Green, Amber and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Medium Sea Green #3cb371
complementaryshippedMedium Sea Green sits directly opposite #bb77df on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Amber #ffbf00
shippedAmber is paired with #bb77df in 3 real palettes, including Mastodon hosted on mastodon.social's brand system and Blueprint, as the accent.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for #bb77df: softer than #000 and cool enough to feel like part of the same palette.
Royal Blue #4169e1
shippedRoyal Blue is paired with #bb77df in 3 real palettes, including Loom's brand system and Sephora's brand system, as the lead colour.
Dark Goldenrod #b8860b
split-complementDark Goldenrod is a split-complement of #bb77df: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Blue #0000ff
shippedTwo real palettes: Canva's brand system and Spotify's brand system put Blue beside #bb77df, as the accent.
Emerald Green #50c878
shippedEmerald Green is paired with #bb77df in two real palettes: Obsidian's brand system and Supabase's brand system, as the accent.
Medium Slate Blue #7b68ee
shippedMedium Slate Blue shows up next to #bb77df in two real palettes: Obsidian's brand system and Mastodon hosted on mastodon.social's brand system, as the supporting colour.
Real palettes that use #bb77df
Tints & shades
Harmonies
Contrast
| #bb77df as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 3.08:1 | fail | pass | fail | |
Aaon black | 6.82:1 | pass | pass | fail |
|
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bb77df as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#bb77df reads as cool, vivid, technical. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #bb77df and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/bb77df-b99fc1-b9cb62-2d1f2c-ebe9f1?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md