Color

#bb778d

#bb778d
hex#bb778d
rgbrgb(187, 119, 141)
hslhsl(341, 33%, 60%)
oklchoklch(0.647 0.089 359)
Closest name: Devilish Diva (#ce7790)Relative luminance 0.2568

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#77bba5

#bb77ae · #bb8477

#8dbb77 · #778dbb

Split-complementary

Open in tool →

#77bb84 · #77aebb

#aebb77 · #77bba5 · #8477bb

Contrast

#bb778d as textRatioAAAA largeAAAFix
Aaon white
3.42:1failpassfail
  • AA: use #ad5c76 as the text (4.6:1)
  • AAA: use #844357 as the text (7.19:1)
  • AA: or shift the background to #242424 (4.54:1)
Aaon black
6.14:1passpassfail
  • AAA: use #c18598 as the text (7.08:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bb778d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bb778d reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bb778d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bb778d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bb778d-c49ca4-62cb77-2d211f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md