Color

#bb72e9

#bb72e9
hex#bb72e9
rgbrgb(187, 114, 233)
hslhsl(277, 73%, 68%)
oklchoklch(0.679 0.182 310.8)
Closest name: Illicit Purple (#bf77f6)Relative luminance 0.2848

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a0e972

#8072e9 · #e972db

#e9bb72 · #72e9bb

Split-complementary

Open in tool →

#dbe972 · #72e980

#e98072 · #a0e972 · #72dbe9

Contrast

#bb72e9 as textRatioAAAA largeAAAFix
Aaon white
3.14:1failpassfail
  • AA: use #a646e2 as the text (4.57:1)
  • AAA: use #831ec2 as the text (7.17:1)
  • AA: or shift the background to #2b2b2b (4.52:1)
Aaon black
6.7:1passpassfail
  • AAA: use #c07bea as the text (7.26:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bb72e9 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bb72e9 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bb72e9
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bb72e9 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bb72e9-b99cc4-bdcb62-2d1f2c-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md