Color

#bb72ab

#bb72ab
hex#bb72ab
rgbrgb(187, 114, 171)
hslhsl(313, 35%, 59%)
oklchoklch(0.649 0.118 335.3)
Closest name: Fading Love (#c973a2)Relative luminance 0.2554

Colors that go with #bb72ab

Cadet Blue, Charcoal and Taupe lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#72bb82

#a672bb · #bb7287

#abbb72 · #72abbb

Split-complementary

Open in tool →

#87bb72 · #72bba6

#bba672 · #72bb82 · #7287bb

Contrast

#bb72ab as textRatioAAAA largeAAAFix
Aaon white
3.44:1failpassfail
  • AA: use #ae569b as the text (4.56:1)
  • AAA: use #833f74 as the text (7.17:1)
  • AA: or shift the background to #242424 (4.51:1)
Aaon black
6.11:1passpassfail
  • AAA: use #c280b3 as the text (7.03:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bb72ab as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bb72ab reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bb72ab
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bb72ab and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bb72ab-c19fb5-7ecb62-2d1f24-efe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md