Color

#ba7396

#ba7396
hex#ba7396
rgbrgb(186, 115, 150)
hslhsl(330, 34%, 59%)
oklchoklch(0.642 0.1 349.3)
Closest name: Fading Love (#c973a2)Relative luminance 0.249

Colors that go with #ba7396

Cadet Blue, Charcoal and Tan lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#73ba96

#ba73ba · #ba7373

#96ba73 · #7396ba

Split-complementary

Open in tool →

#73ba73 · #73baba

#baba73 · #73ba96 · #7373ba

Contrast

#ba7396 as textRatioAAAA largeAAAFix
Aaon white
3.51:1failpassfail
  • AA: use #ae5b85 as the text (4.53:1)
  • AAA: use #854263 as the text (7.1:1)
  • AA: or shift the background to #212121 (4.59:1)
Aaon black
5.98:1passpassfail
  • AAA: use #c284a3 as the text (7.12:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ba7396 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ba7396 reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ba7396
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ba7396 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ba7396-c49cab-62cb64-2d1f20-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md