Color

#ba408d

#ba408d
hex#ba408d
rgbrgb(186, 64, 141)
hslhsl(322, 49%, 49%)
oklchoklch(0.566 0.177 345.4)
Closest name: Fandango (#b53389)Relative luminance 0.1603

Colors that go with #ba408d

Sea Green, Denim and Dark Cyan lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#40ba6d

#aa40ba · #ba4050

#8dba40 · #408dba

Split-complementary

Open in tool →

#50ba40 · #40baaa

#baaa40 · #40ba6d · #4050ba

Contrast

#ba408d as textRatioAAAA largeAAAFix
Aaon white
4.99:1passpassfail
  • AAA: use #943370 as the text (7.08:1)
Aaon black
4.21:1failpassfail
  • AA: use #c14995 as the text (4.65:1)
  • AAA: use #d17ab1 as the text (7.13:1)
  • AA: or shift the background to #f5f5f5 (4.58:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ba408d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ba408d reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ba408d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ba408d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ba408d-c19fb1-6ecb62-2d1f22-f0e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md