Color

#b981da

#b981da
hex#b981da
rgbrgb(185, 129, 218)
hslhsl(278, 55%, 68%)
oklchoklch(0.693 0.139 312.1)
Closest name: Lavender (#b56edc)Relative luminance 0.3108

Colors that go with #b981da

Medium Sea Green, Light Sea Green and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a1da81

#8c81da · #da81ce

#dab981 · #81dab9

Split-complementary

Open in tool →

#ceda81 · #81da8c

#da8c81 · #a1da81 · #81ceda

Contrast

#b981da as textRatioAAAA largeAAAFix
Aaon white
2.91:1failfailfail
  • AA: use #9f51cd as the text (4.63:1)
  • AAA: use #7e31aa as the text (7.22:1)
  • AA: or shift the background to #303030 (4.53:1)
  • AAA: or shift the background to #050505 (7:1)
Aaon black
7.22:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #b981da as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#b981da reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #b981da
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #b981da and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/b981da-ba9cc4-bbcb62-2d1f2c-ebe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md