Color

#b73ebb

#b73ebb
hex#b73ebb
rgbrgb(183, 62, 187)
hslhsl(298, 50%, 49%)
oklchoklch(0.582 0.211 326.5)
Closest name: Amora Purple (#bb22aa)Relative luminance 0.171

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#43bb3e

#793ebb · #bb3e81

#bbb73e · #3ebbb7

Split-complementary

Open in tool →

#81bb3e · #3ebb79

#bb793e · #43bb3e · #3e81bb

Contrast

#b73ebb as textRatioAAAA largeAAAFix
Aaon white
4.75:1passpassfail
  • AAA: use #8e3091 as the text (7.04:1)
Aaon black
4.42:1failpassfail
  • AA: use #bb40bf as the text (4.6:1)
  • AAA: use #ce75d1 as the text (7.09:1)
  • AA: or shift the background to #fafafa (4.55:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #b73ebb as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#b73ebb reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #b73ebb
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #b73ebb and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/b73ebb-c19fbe-98cb62-2d1f28-ede9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md