Color

#bb40bf

#bb40bf
hex#bb40bf
rgbrgb(187, 64, 191)
hslhsl(298, 50%, 50%)
oklchoklch(0.592 0.214 326.5)
Closest name: Love Priestess (#bb55cc)Relative luminance 0.1799

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#44bf40

#7b40bf · #bf4084

#bfbb40 · #40bfbb

Split-complementary

Open in tool →

#84bf40 · #40bf7b

#bf7b40 · #44bf40 · #4084bf

Contrast

#bb40bf as textRatioAAAA largeAAAFix
Aaon white
4.57:1passpassfail
  • AAA: use #8e3091 as the text (7.04:1)
Aaon black
4.6:1passpassfail
  • AAA: use #ce75d1 as the text (7.09:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bb40bf as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bb40bf reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bb40bf
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bb40bf and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bb40bf-c19fbe-98cb62-2d1f28-ede9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md