Color

#b5739b

#b5739b
hex#b5739b
rgbrgb(181, 115, 155)
hslhsl(324, 31%, 58%)
oklchoklch(0.638 0.098 343.2)
Closest name: Drama Queen (#a37298)Relative luminance 0.2445

Colors that go with #b5739b

Charcoal, Cadet Blue and Taupe lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#73b58d

#ae73b5 · #b57379

#9bb573 · #739bb5

Split-complementary

Open in tool →

#79b573 · #73b5ae

#b5ae73 · #73b58d · #7379b5

Contrast

#b5739b as textRatioAAAA largeAAAFix
Aaon white
3.57:1failpassfail
  • AA: use #a95b8a as the text (4.61:1)
  • AAA: use #7f4367 as the text (7.24:1)
  • AA: or shift the background to #212121 (4.52:1)
Aaon black
5.89:1passpassfail
  • AAA: use #c087a9 as the text (7.28:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #b5739b as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#b5739b reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #b5739b
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #b5739b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/b5739b-c19faf-6bcb62-2d1f22-f0e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md