Color

#b51725

#b51725
hex#b51725
rgbrgb(181, 23, 37)
hslhsl(355, 77%, 40%)
oklchoklch(0.496 0.189 24.4)
Closest name: firebrick (#b22222)Relative luminance 0.1057

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#17b5a7

#b51773 · #b55917

#25b517 · #1725b5

Split-complementary

Open in tool →

#17b559 · #1773b5

#73b517 · #17b5a7 · #5917b5

Contrast

#b51725 as textRatioAAAA largeAAAFix
Aaon white
6.74:1passpassfail
  • AAA: use #b01724 as the text (7.01:1)
Aaon black
3.11:1failpassfail
  • AA: use #e22232 as the text (4.51:1)
  • AAA: use #ec6f79 as the text (7.12:1)
  • AA: or shift the background to #d4d4d4 (4.55:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #b51725 as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#b51725 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #b51725
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #b51725 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/b51725-c49e9c-62cb8f-2d241f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md