Color

#b4979f

#b4979f
hex#b4979f
rgbrgb(180, 151, 159)
hslhsl(343, 16%, 65%)
oklchoklch(0.705 0.036 359.6)
Closest name: Classy Mauve (#bb99aa)Relative luminance 0.3434

Colors that go with #b4979f

Charcoal, Cadet Blue and Burlywood lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #b4979f

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#97b4ac

#b497ae · #b49e97

#a0b497 · #97a0b4

Split-complementary

Open in tool →

#97b49e · #97aeb4

#aeb497 · #97b4ac · #9e97b4

Contrast

#b4979f as textRatioAAAA largeAAAFix
Aaon white
2.67:1failfailfail
  • AA: use #946b77 as the text (4.54:1)
  • AAA: use #6d4f58 as the text (7.22:1)
  • AA: or shift the background to #363636 (4.53:1)
  • AAA: or shift the background to #121212 (7.02:1)
Aaon black
7.87:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #b4979f as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#b4979f reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #b4979f
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #b4979f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/b4979f-c49ca3-62cb7b-2d211f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md