Color

#b490cb

#b490cb
hex#b490cb
rgbrgb(180, 144, 203)
hslhsl(277, 36%, 68%)
oklchoklch(0.707 0.093 311.8)
Closest name: Fleur-De-Lis (#b090c7)Relative luminance 0.3396

Colors that go with #b490cb

Charcoal, Emerald Green and Midnight Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a7cb90

#9790cb · #cb90c4

#cbb490 · #90cbb4

Split-complementary

Open in tool →

#c4cb90 · #90cb97

#cb9790 · #a7cb90 · #90c4cb

Contrast

#b490cb as textRatioAAAA largeAAAFix
Aaon white
2.69:1failfailfail
  • AA: use #945fb4 as the text (4.61:1)
  • AAA: use #71438e as the text (7.25:1)
  • AA: or shift the background to #333333 (4.69:1)
  • AAA: or shift the background to #0f0f0f (7.11:1)
Aaon black
7.79:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #b490cb as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#b490cb reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #b490cb
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #b490cb and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/b490cb-b99cc4-bdcb62-2d1f2c-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md