Color

#b474a8

#b474a8
hex#b474a8
rgbrgb(180, 116, 168)
hslhsl(311, 30%, 58%)
oklchoklch(0.643 0.106 333.8)
Closest name: Berries Galore (#ab7cb4)Relative luminance 0.2502

Colors that go with #b474a8

Charcoal, Taupe and Cadet Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#74b480

#a074b4 · #b47488

#a8b474 · #74a8b4

Split-complementary

Open in tool →

#88b474 · #74b4a0

#b4a074 · #74b480 · #7488b4

Contrast

#b474a8 as textRatioAAAA largeAAAFix
Aaon white
3.5:1failpassfail
  • AA: use #a65998 as the text (4.66:1)
  • AAA: use #7e4473 as the text (7.09:1)
  • AA: or shift the background to #212121 (4.6:1)
Aaon black
6:1passpassfail
  • AAA: use #bd84b3 as the text (7.12:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #b474a8 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#b474a8 reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #b474a8
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #b474a8 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/b474a8-c19fb7-82cb62-2d1f25-efe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md