Color

#b372e9

#b372e9
hex#b372e9
rgbrgb(179, 114, 233)
hslhsl(273, 73%, 68%)
oklchoklch(0.67 0.179 307.5)
Closest name: Lavender (#b56edc)Relative luminance 0.275

Colors that go with #b372e9

Medium Sea Green, Amber and Royal Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a7e972

#7872e9 · #e972e3

#e9b372 · #72e9b3

Split-complementary

Open in tool →

#e3e972 · #72e978

#e97872 · #a7e972 · #72e3e9

Contrast

#b372e9 as textRatioAAAA largeAAAFix
Aaon white
3.23:1failpassfail
  • AA: use #9e4ae3 as the text (4.62:1)
  • AAA: use #7e20cb as the text (7.1:1)
  • AA: or shift the background to #292929 (4.5:1)
Aaon black
6.5:1passpassfail
  • AAA: use #b87bea as the text (7.06:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #b372e9 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#b372e9 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #b372e9
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #b372e9 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/b372e9-b79cc4-c4cb62-2d1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md