Color

#b0409a

#b0409a
hex#b0409a
rgbrgb(176, 64, 154)
hslhsl(312, 47%, 47%)
oklchoklch(0.557 0.178 336.3)
Closest name: Fandango (#b53389)Relative luminance 0.1523

Colors that go with #b0409a

Sea Green, Denim and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#40b056

#8e40b0 · #b04061

#9ab040 · #409ab0

Split-complementary

Open in tool →

#61b040 · #40b08e

#b08e40 · #40b056 · #4061b0

Contrast

#b0409a as textRatioAAAA largeAAAFix
Aaon white
5.19:1passpassfail
  • AAA: use #8e337c as the text (7.2:1)
Aaon black
4.05:1failpassfail
  • AA: use #bd47a5 as the text (4.61:1)
  • AAA: use #ce78bd as the text (7.05:1)
  • AA: or shift the background to #f0f0f0 (4.55:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #b0409a as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#b0409a reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #b0409a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #b0409a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/b0409a-c19fb6-80cb62-2d1f24-efe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md