Color

#b02417

#b02417
hex#b02417
rgbrgb(176, 36, 23)
hslhsl(5, 77%, 39%)
oklchoklch(0.494 0.178 30)
Closest name: firebrick (#b22222)Relative luminance 0.1055

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#17a3b0

#b01757 · #b07017

#17b024 · #2417b0

Split-complementary

Open in tool →

#17b070 · #1757b0

#57b017 · #17a3b0 · #7017b0

Contrast

#b02417 as textRatioAAAA largeAAAFix
Aaon white
6.75:1passpassfail
  • AAA: use #a72216 as the text (7.28:1)
Aaon black
3.11:1failpassfail
  • AA: use #e22e1d as the text (4.64:1)
  • AAA: use #eb7166 as the text (7.09:1)
  • AA: or shift the background to #d4d4d4 (4.55:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #b02417 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#b02417 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #b02417
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #b02417 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/b02417-c4a49c-62cba1-2d261f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md