Color

#901d13

#901d13
hex#901d13
rgbrgb(144, 29, 19)
hslhsl(5, 77%, 32%)
oklchoklch(0.427 0.152 29.7)
Closest name: Brick Red (#8f1402)Relative luminance 0.0686

Colors that go with #901d13

Teal, Champagne and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#138690

#901347 · #905c13

#13901d · #1d1390

Split-complementary

Open in tool →

#13905c · #134790

#479013 · #138690 · #5c1390

Contrast

#901d13 as textRatioAAAA largeAAAFix
Aaon white
8.86:1passpasspassPasses AAA — no fix needed.
Aaon black
2.37:1failfailfail
  • AA: use #e22e1d as the text (4.64:1)
  • AAA: use #eb7166 as the text (7.09:1)
  • AA: or shift the background to #bababa (4.56:1)
  • AAA: or shift the background to #e6e6e6 (7.1:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #901d13 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#901d13 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #901d13
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #901d13 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/901d13-c4a49c-62cba1-2d261f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md