Color

#ab969d

#ab969d
hex#ab969d
rgbrgb(171, 150, 157)
hslhsl(340, 11%, 63%)
oklchoklch(0.694 0.027 355.7)
Closest name: Machinery (#9999aa)Relative luminance 0.329

Colors that go with #ab969d

Charcoal, Burlywood and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #ab969d

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#96aba4

#ab96a8 · #ab9a96

#9dab96 · #969dab

Split-complementary

Open in tool →

#96ab9a · #96a8ab

#a8ab96 · #96aba4 · #9a96ab

Contrast

#ab969d as textRatioAAAA largeAAAFix
Aaon white
2.77:1failfailfail
  • AA: use #8b6f78 as the text (4.52:1)
  • AAA: use #665258 as the text (7.21:1)
  • AA: or shift the background to #333333 (4.56:1)
  • AAA: or shift the background to #0d0d0d (7.02:1)
Aaon black
7.58:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ab969d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ab969d reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ab969d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ab969d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ab969d-c49ca5-62cb75-2d211f-f1e9f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md