Color

#ab498e

#ab498e
hex#ab498e
rgbrgb(171, 73, 142)
hslhsl(318, 40%, 48%)
oklchoklch(0.556 0.152 340.5)
Closest name: Fandango (#b53389)Relative luminance 0.1538

Colors that go with #ab498e

Sea Green, Denim and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#49ab67

#9849ab · #ab495d

#8eab49 · #498eab

Split-complementary

Open in tool →

#5dab49 · #49ab98

#ab9849 · #49ab67 · #495dab

Contrast

#ab498e as textRatioAAAA largeAAAFix
Aaon white
5.15:1passpassfail
  • AAA: use #8b3c73 as the text (7.02:1)
Aaon black
4.08:1failpassfail
  • AA: use #b45096 as the text (4.53:1)
  • AAA: use #c87eb2 as the text (7.08:1)
  • AA: or shift the background to #f0f0f0 (4.52:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ab498e as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ab498e reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ab498e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ab498e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ab498e-c19fb3-75cb62-2d1f23-f0e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md