Color

#ab498c

#ab498c
hex#ab498c
rgbrgb(171, 73, 140)
hslhsl(319, 40%, 48%)
oklchoklch(0.555 0.151 341.5)
Closest name: Fandango (#b53389)Relative luminance 0.1532

Colors that go with #ab498c

Sea Green, Denim and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#49ab68

#9949ab · #ab495b

#8cab49 · #498cab

Split-complementary

Open in tool →

#5bab49 · #49ab99

#ab9949 · #49ab68 · #495bab

Contrast

#ab498c as textRatioAAAA largeAAAFix
Aaon white
5.17:1passpassfail
  • AAA: use #8b3c72 as the text (7.03:1)
Aaon black
4.06:1failpassfail
  • AA: use #b45094 as the text (4.52:1)
  • AAA: use #c87eb1 as the text (7.08:1)
  • AA: or shift the background to #f0f0f0 (4.54:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ab498c as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ab498c reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ab498c
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ab498c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ab498c-c19fb2-74cb62-2d1f23-f0e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md