Color

#ab369d

#ab369d
hex#ab369d
rgbrgb(171, 54, 157)
hslhsl(307, 52%, 44%)
oklchoklch(0.541 0.191 333.1)
Closest name: Fandango (#b53389)Relative luminance 0.1373

Colors that go with #ab369d

Sea Green, Denim and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#36ab43

#7e36ab · #ab3663

#9dab36 · #369dab

Split-complementary

Open in tool →

#63ab36 · #36ab7e

#ab7e36 · #36ab43 · #3663ab

Contrast

#ab369d as textRatioAAAA largeAAAFix
Aaon white
5.61:1passpassfail
  • AAA: use #8f2d84 as the text (7.3:1)
Aaon black
3.75:1failpassfail
  • AA: use #c23db2 as the text (4.6:1)
  • AAA: use #d373c8 as the text (7.06:1)
  • AA: or shift the background to #e8e8e8 (4.58:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ab369d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ab369d reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ab369d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ab369d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ab369d-c19fb9-89cb62-2d1f26-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md