Color

#a98490

#a98490
hex#a98490
rgbrgb(169, 132, 144)
hslhsl(341, 18%, 59%)
oklchoklch(0.652 0.048 357.2)
Closest name: Hatoba Pigeon (#95859c)Relative luminance 0.2695

Colors that go with #a98490

Charcoal, Champagne and Copper lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #a98490

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#84a99d

#a984a2 · #a98b84

#90a984 · #8490a9

Split-complementary

Open in tool →

#84a98b · #84a2a9

#a2a984 · #84a99d · #8b84a9

Contrast

#a98490 as textRatioAAAA largeAAAFix
Aaon white
3.29:1failpassfail
  • AA: use #966977 as the text (4.58:1)
  • AAA: use #724f5b as the text (7.04:1)
  • AA: or shift the background to #262626 (4.61:1)
Aaon black
6.39:1passpassfail
  • AAA: use #b08d98 as the text (7.11:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #a98490 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#a98490 reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #a98490
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #a98490 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/a98490-c49ca4-62cb77-2d211f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md