Color

#a77bf4

#a77bf4
hex#a77bf4
rgbrgb(167, 123, 244)
hslhsl(262, 85%, 72%)
oklchoklch(0.679 0.176 298.4)
Closest name: Illicit Purple (#bf77f6)Relative luminance 0.2891

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#c8f47b

#7b8bf4 · #e47bf4

#f4a77b · #7bf4a7

Split-complementary

Open in tool →

#f4e47b · #8bf47b

#f47b8b · #c8f47b · #7bf4e4

Contrast

#a77bf4 as textRatioAAAA largeAAAFix
Aaon white
3.1:1failpassfail
  • AA: use #8b50f1 as the text (4.65:1)
  • AAA: use #691ded as the text (7:1)
  • AA: or shift the background to #2b2b2b (4.57:1)
Aaon black
6.78:1passpassfail
  • AAA: use #ab80f5 as the text (7.14:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #a77bf4 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#a77bf4 reads as cool, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #a77bf4
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #a77bf4 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/a77bf4-af9cc4-dfce4e-2a1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md