Color

#a778dd

#a778dd
hex#a778dd
rgbrgb(167, 120, 221)
hslhsl(268, 60%, 67%)
oklchoklch(0.661 0.152 304)
Closest name: Lavender (#b56edc)Relative luminance 0.2687

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#aedd78

#787cdd · #da78dd

#dda778 · #78dda7

Split-complementary

Open in tool →

#ddda78 · #7cdd78

#dd787c · #aedd78 · #78ddda

Contrast

#a778dd as textRatioAAAA largeAAAFix
Aaon white
3.29:1failpassfail
  • AA: use #9258d5 as the text (4.59:1)
  • AAA: use #7330c0 as the text (7.21:1)
  • AA: or shift the background to #262626 (4.59:1)
Aaon black
6.37:1passpassfail
  • AAA: use #af85e0 as the text (7.25:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #a778dd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#a778dd reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #a778dd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #a778dd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/a778dd-b39cc4-dfdc4e-2c1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md