Color

#a772da

#a772da
hex#a772da
rgbrgb(167, 114, 218)
hslhsl(271, 58%, 65%)
oklchoklch(0.649 0.158 306)
Closest name: Lavender (#b56edc)Relative luminance 0.2531

Colors that go with #a772da

Olive Drab, Medium Sea Green and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a4da72

#7472da · #da72d8

#daa772 · #72daa7

Split-complementary

Open in tool →

#d8da72 · #72da74

#da7472 · #a4da72 · #72d8da

Contrast

#a772da as textRatioAAAA largeAAAFix
Aaon white
3.46:1failpassfail
  • AA: use #9656d2 as the text (4.61:1)
  • AAA: use #7831b9 as the text (7.15:1)
  • AA: or shift the background to #212121 (4.65:1)
Aaon black
6.06:1passpassfail
  • AAA: use #b182de as the text (7.12:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #a772da as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#a772da reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #a772da
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #a772da and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/a772da-b59cc4-c7cb62-2c1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md