Color

#a73995

#a73995
hex#a73995
rgbrgb(167, 57, 149)
hslhsl(310, 49%, 44%)
oklchoklch(0.534 0.178 334.9)
Closest name: Fandango (#b53389)Relative luminance 0.1331

Colors that go with #a73995

Sea Green, Denim and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#39a74c

#8339a7 · #a7395e

#95a739 · #3995a7

Split-complementary

Open in tool →

#5ea739 · #39a783

#a78339 · #39a74c · #395ea7

Contrast

#a73995 as textRatioAAAA largeAAAFix
Aaon white
5.73:1passpassfail
  • AAA: use #903181 as the text (7.14:1)
Aaon black
3.66:1failpassfail
  • AA: use #be41a9 as the text (4.52:1)
  • AAA: use #d076c1 as the text (7.04:1)
  • AA: or shift the background to #e6e6e6 (4.59:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #a73995 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#a73995 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #a73995
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #a73995 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/a73995-c19fb7-83cb62-2d1f25-efe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md