Color

#a72fda

#a72fda
hex#a72fda
rgbrgb(167, 47, 218)
hslhsl(282, 70%, 52%)
oklchoklch(0.567 0.247 313)
Closest name: Magenta Affair (#aa44dd)Relative luminance 0.1531

Colors that go with #a72fda

Olive Drab, Sea Green and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#62da2f

#512fda · #da2fb8

#daa72f · #2fdaa7

Split-complementary

Open in tool →

#b8da2f · #2fda51

#da512f · #62da2f · #2fb8da

Contrast

#a72fda as textRatioAAAA largeAAAFix
Aaon white
5.17:1passpassfail
  • AAA: use #8920b6 as the text (7.13:1)
Aaon black
4.06:1failpassfail
  • AA: use #ae40dd as the text (4.58:1)
  • AAA: use #c679e7 as the text (7.29:1)
  • AA: or shift the background to #f0f0f0 (4.54:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #a72fda as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#a72fda reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #a72fda
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #a72fda and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/a72fda-ba9fc1-b4cb62-2d1f2b-ebe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md