Color

#a396d4

#a396d4
hex#a396d4
rgbrgb(163, 150, 212)
hslhsl(253, 42%, 71%)
oklchoklch(0.707 0.09 293.6)
Closest name: Fleur-De-Lis (#b090c7)Relative luminance 0.3435

Colors that go with #a396d4

Charcoal, Amber and Deep Sky Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#c7d496

#96a8d4 · #c396d4

#d4a396 · #96d4a3

Split-complementary

Open in tool →

#d4c396 · #a8d496

#d496a8 · #c7d496 · #96d4c3

Contrast

#a396d4 as textRatioAAAA largeAAAFix
Aaon white
2.67:1failfailfail
  • AA: use #7a67c1 as the text (4.63:1)
  • AAA: use #5d47ae as the text (7.05:1)
  • AA: or shift the background to #363636 (4.53:1)
  • AAA: or shift the background to #121212 (7.02:1)
Aaon black
7.87:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #a396d4 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#a396d4 reads as cool, light, clean. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #a396d4
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #a396d4 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/a396d4-a99cc4-dfb84e-281f2d-e9ebf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md