Color

#a31961

#a31961
hex#a31961
rgbrgb(163, 25, 97)
hslhsl(329, 73%, 37%)
oklchoklch(0.478 0.18 355.5)
Closest name: Fabric of Love (#aa1177)Relative luminance 0.0934

Colors that go with #a31961

Crimson, Denim and Taupe lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#19a35c

#a119a3 · #a3191c

#61a319 · #1961a3

Split-complementary

Open in tool →

#1ca319 · #19a3a1

#a3a119 · #19a35c · #191ca3

Contrast

#a31961 as textRatioAAAA largeAAAFix
Aaon white
7.32:1passpasspassPasses AAA — no fix needed.
Aaon black
2.87:1failfailfail
  • AA: use #dd2283 as the text (4.63:1)
  • AAA: use #e869aa as the text (7.03:1)
  • AA: or shift the background to #cccccc (4.56:1)
  • AAA: or shift the background to #fafafa (7.01:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #a31961 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#a31961 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #a31961
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #a31961 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/a31961-c49cac-62cb62-2d1f21-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md