Color

#a24974

#a24974
hex#a24974
rgbrgb(162, 73, 116)
hslhsl(331, 38%, 46%)
oklchoklch(0.532 0.128 352.1)
Closest name: Bermuda Onion (#9d5a8f)Relative luminance 0.1371

Colors that go with #a24974

Champagne, Dark Olive Green and Denim lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#49a277

#a249a0 · #a24a49

#74a249 · #4974a2

Split-complementary

Open in tool →

#49a24a · #49a0a2

#a0a249 · #49a277 · #4a49a2

Contrast

#a24974 as textRatioAAAA largeAAAFix
Aaon white
5.61:1passpassfail
  • AAA: use #893e62 as the text (7.17:1)
Aaon black
3.74:1failpassfail
  • AA: use #b35683 as the text (4.58:1)
  • AAA: use #c680a2 as the text (7.01:1)
  • AA: or shift the background to #e8e8e8 (4.58:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #a24974 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#a24974 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #a24974
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #a24974 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/a24974-c49cab-62cb66-2d1f20-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md