Color

#9f78bf

#9f78bf
hex#9f78bf
rgbrgb(159, 120, 191)
hslhsl(273, 36%, 61%)
oklchoklch(0.638 0.112 308.7)
Closest name: Berries Galore (#ab7cb4)Relative luminance 0.2457

Colors that go with #9f78bf

Charcoal, Taupe and Olive Drab lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#98bf78

#7b78bf · #bf78bc

#bf9f78 · #78bf9f

Split-complementary

Open in tool →

#bcbf78 · #78bf7b

#bf7b78 · #98bf78 · #78bcbf

Contrast

#9f78bf as textRatioAAAA largeAAAFix
Aaon white
3.55:1failpassfail
  • AA: use #9063b6 as the text (4.52:1)
  • AAA: use #6f4592 as the text (7.14:1)
  • AA: or shift the background to #212121 (4.53:1)
Aaon black
5.91:1passpassfail
  • AAA: use #ab89c8 as the text (7.14:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #9f78bf as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#9f78bf reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #9f78bf
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #9f78bf and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/9f78bf-b79cc4-c4cb62-2d1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md