Color

#99bddb

#99bddb
hex#99bddb
rgbrgb(153, 189, 219)
hslhsl(207, 48%, 73%)
oklchoklch(0.782 0.058 243.7)
Closest name: Blues White Shoes (#99badd)Relative luminance 0.4828

Colors that go with #99bddb

Charcoal, Sand and Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#dbb799

#99dbd8 · #999cdb

#db99bd · #bddb99

Split-complementary

Open in tool →

#db999c · #dbd899

#d899db · #dbb799 · #9cdb99

Contrast

#99bddb as textRatioAAAA largeAAAFix
Aaon white
1.97:1failfailfail
  • AA: use #3d7bae as the text (4.52:1)
  • AAA: use #2d5b80 as the text (7.19:1)
  • AA: or shift the background to #474747 (4.71:1)
  • AAA: or shift the background to #2b2b2b (7.18:1)
Aaon black
10.66:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #99bddb as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#99bddb reads as cool, light, clean. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #99bddb
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #99bddb and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/99bddb-9cadc4-df4e53-1f212d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md