Color

#9989bd

#9989bd
hex#9989bd
rgbrgb(153, 137, 189)
hslhsl(258, 28%, 64%)
oklchoklch(0.663 0.078 298.4)
Closest name: Magic Carpet (#9488be)Relative luminance 0.2834

Colors that go with #9989bd

Charcoal, Midnight Blue and Peru lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #9989bd

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#adbd89

#8994bd · #b389bd

#bd9989 · #89bd99

Split-complementary

Open in tool →

#bdb389 · #94bd89

#bd8994 · #adbd89 · #89bdb3

Contrast

#9989bd as textRatioAAAA largeAAAFix
Aaon white
3.15:1failpassfail
  • AA: use #7f6cac as the text (4.52:1)
  • AAA: use #5f4d89 as the text (7.22:1)
  • AA: or shift the background to #292929 (4.62:1)
Aaon black
6.67:1passpassfail
  • AAA: use #9f90c1 as the text (7.23:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #9989bd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #9989bd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #9989bd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/9989bd-ad9cc4-dfc44e-291f2d-e9ebf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md