Clay & Linen
Open in tool →Terracotta, stone and olive on linen — the earth-tone default for ceramics, skincare and anything hand-made.
Color
#997e6crgb(153, 126, 108)hsl(24, 18%, 51%)oklch(0.614 0.043 55.5)Charcoal, Blush Pink and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal is the body-text near-black for #997e6c: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
5 real palettes, including Cartier's brand system and Graphite Mono put Blush Pink beside #997e6c, as the supporting colour.
6 real palettes, including Woodsmoke and Bramble put Champagne beside #997e6c, as that palette's text colour.
Dark Olive Green shows up next to #997e6c in 5 real palettes, including Clay & Linen and Oatmeal, as the accent.
Designers have shipped Dodger Blue with #997e6c: 4 real palettes, including Studio Grey and Notion's brand system, as the accent.
5 real palettes, including Kiln and Woodsmoke put Peru beside #997e6c, as the lead colour.
Royal Blue is paired with #997e6c in 4 real palettes, including Guinness's brand system and Slate Workspace, as the supporting colour.
Steel Blue sits directly opposite #997e6c on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
| #997e6c as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 3.78:1 | fail | pass | fail | |
Aaon black | 5.56:1 | pass | pass | fail |
|
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #997e6c as the background.
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
#997e6c reads as warm, muted, editorial. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #997e6c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/997e6c-c4b19c-62cbc2-2d2b1f-f1e9ea?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md