Coastal
Open in tool →Sea-teal, sky and sand — bright without shouting; works for travel, wellness, and anything near water.
Color
#98ccdc
#98ccdc
hex
#98ccdcrgb
rgb(152, 204, 220)hsl
hsl(194, 49%, 73%)oklch
oklch(0.814 0.058 218.8)Closest name: Continental Waters (#98c6cb)Relative luminance 0.5503
Colors that go with #98ccdc
Charcoal, Dark Salmon and Deep Sky Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for #98ccdc: softer than #000 and cool enough to feel like part of the same palette.
Dark Salmon #e9967a
complementaryshippedDark Salmon sits directly opposite #98ccdc on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Deep Sky Blue #00bfff
shippedDesigners have shipped Deep Sky Blue with #98ccdc: 7 real palettes, including Max's brand system and Salesforce's brand system, as the supporting colour.
Denim #1560bd
shippedDesigners have shipped Denim with #98ccdc: 5 real palettes, including UEFA's brand system and Nikon's brand system, as the accent.
Midnight Blue #191970
shipped7 real palettes, including Telehealth and First Snow put Midnight Blue beside #98ccdc, as the text colour against it.
Plum #dda0dd
triadicshippedPlum completes a triad with #98ccdc — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash.
Sage Green #9caf88
shippedDesigners have shipped Sage Green with #98ccdc: 4 real palettes, including Stone and Oatmeal, as the supporting colour.
Slate Gray #708090
shipped9 real palettes, including Still Water and Dusty Blue put Slate Gray beside #98ccdc, as the lead colour.
Real palettes that use #98ccdc
Tints & shades
Harmonies
Contrast
| #98ccdc as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 1.75:1 | fail | fail | fail | |
Aaon black | 12.01:1 | pass | pass | pass | Passes AAA — no fix needed. |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #98ccdc as the background.
Brands using this color
Palettes built around it
Fonts for this mood
#98ccdc reads as cool, light, clean. The font library is tagged with the same vocabulary:
mcpConnect your agent — build around #98ccdc
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #98ccdc and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/98ccdc-9cb6c4-df4e72-1f242d-e9f1ef?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md