Color

#98bdd7

#98bdd7
hex#98bdd7
rgbrgb(152, 189, 215)
hslhsl(205, 44%, 72%)
oklchoklch(0.78 0.054 239)
Closest name: Blues White Shoes (#99badd)Relative luminance 0.4798

Colors that go with #98bdd7

Charcoal, Dark Salmon and Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#d7b298

#98d7d2 · #989dd7

#d798bd · #bdd798

Split-complementary

Open in tool →

#d7989d · #d7d298

#d298d7 · #d7b298 · #9dd798

Contrast

#98bdd7 as textRatioAAAA largeAAAFix
Aaon white
1.98:1failfailfail
  • AA: use #407ba5 as the text (4.57:1)
  • AAA: use #315d7d as the text (7.02:1)
  • AA: or shift the background to #474747 (4.69:1)
  • AAA: or shift the background to #2b2b2b (7.14:1)
Aaon black
10.6:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #98bdd7 as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#98bdd7 reads as cool, light, clean. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #98bdd7
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #98bdd7 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/98bdd7-9cafc4-df4e58-1f212d-e9f1f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md